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As the U.S. Department of Agriculture (USDA) prepares to develop a regulatory standard for the labeling of bioengineered food ingredients, it must ensure that consumers receive clear, accurate information about the foods they eat, according to the National Milk Producers Federation (NMPF).

In comments filed today with USDA’s Agriculture Marketing Service, NMPF said it supports a strict, science-based approach in determining how foods made using bioengineering should be regulated. Since bioengineered foods have repeatedly been found to be completely safe by both domestic and international science and research organizations, NMPF said the new standard under review by USDA should focus on providing consumers accurate information, while discouraging misleading marketing tactics or meaningless absence claims.

NMPF’s comments were among many submitted to USDA today by a variety of farm and food organizations that worked together last year through a broad coalition to help pass the National Bioengineered Food Disclosure Standard, which was signed into law by President Barack Obama in July 2016.

There is “irrefutable scientific evidence that such foods are safe and not materially different from their conventional counterparts,” said NMPF President and CEO Jim Mulhern. However, he said, too many food companies utilize “fear-mongering” to vilify food biotechnology, as they seek to profit from the consumer confusion surrounding its use.

“We’ve long stood unequivocally behind the science that foods made through approved biotechnology techniques are completely safe, and have been since the first government approvals more than 20 years ago,” Mulhern said.

In its comments, NMPF emphasized that Congress clearly recognized in the new law that giving farm animals grains developed through biotechnology has no effect on the meat and milk derived from those livestock. Thus, Mulhern noted, “dairy foods are not genetically modified products and therefore there is nothing to label.” More than 60 other nations around the world have biotech disclosure requirements, and none have labeling requirements on milk or meats from animals that may have consumed bioengineered grains.

National Milk stressed that the bioengineered food disclosure standard is really a measure to regulate food marketing, not food safety. Therefore, in determining the level of a substance needed for a product to be considered bioengineered, NMPF suggested that USDA use the same 5-percent threshold employed by the National Organic Program (NOP), another marketing program administered by the department. Under this approach, the minimum disclosure level for bioengineered ingredients would be 5 percent, below which mandatory label disclosure would not be required.

“USDA should consider a threshold that supports continued use of bioengineered ingredients or substances and is consistent with other recognized standards,” according to NMPF’s comments.

To avoid consumer confusion and the use of ambiguous labels, NMPF suggested that only two designations be used to disclose bioengineered foods: “contains bioengineered ingredients” and “may contain bioengineered ingredients.” It also insisted that any disclosure be “non-disparaging” to bioengineering technology.

“A food label should not be designed to scare consumers into purchasing certain products, especially when such labels suggest a distinction in which there is no real difference. It’s not fair to try to manipulate consumers through unfounded fears, nor is it fair to the other food companies that don’t engage in such dishonest marketing,” said Mulhern. “We support honest labeling practices in the marketplace, and hope USDA will heed our comments to accomplish this goal.”