Dec. 1 2016 08:01 AM

McDonald’s partners with the Wisconsin Milk Marketing Board to offer fried cheese curds at restaurants throughout the state

The information below has been supplied by dairy marketers and other industry organizations. It has not been edited, verified or endorsed by Hoard¹s Dairyman.

The Wisconsin Milk Marketing Board (WMMB) is thrilled to announce a new partnership with McDonald’s. Starting this week, all 290 McDonald’s locations throughout the state will offer a special menu item: Wisconsin cheese curds.

Exclusive to the state of Wisconsin, fried Wisconsin cheese curds will be available in a four-ounce serving for a limited time. The product will also be featured on McDonald’s McPick menu which allows customers to select two items for $5.

“This is a great example of a supplier, account and check off organization partnership,” says Allen Hendricks, Vice President, Foodservice & Education at WMMB. “Now, Wisconsinites everywhere can enjoy a traditional taste of Wisconsin with their favorite McDonald’s menu item.”

For more information about McDonald’s visit www.mcdonalds.com. For more information about Wisconsin cheese foodservice visit www.wisconsincheesefoodservice.com.

About McDonald’s
McDonald's is the world's leading global foodservice retailer with approximately 35,000 locations serving customers in more than 100 countries each day. More than 80 percent of McDonald's restaurants worldwide are owned and operated by independent local men and women. To learn more about the company, please visit www.aboutmcdonalds.com, and follow McDonald’s on Facebook and Twitter.

About The Wisconsin Milk Marketing Board
The Wisconsin Milk Marketing Board is a nonprofit organization of dairy producers that promotes the consumption of milk, cheese and other dairy products made in America’s Dairyland.