ORIGO today announced the launch of its new Kinetic™ rumen-friendly dry fat supplement for lactating dairy cows. Headquartered in New Ulm, MN, ORIGO is a leading supplier of fat supplements for the dairy, swine and poultry industries.

"Kinetic is the first rumen-friendly dry fat dairy supplement to offer a guaranteed free fatty acid content of at least 97%, as well as the ideal balance of stearic and palmitic acids for optimum body condition, milk production and reproductive performance," noted Michael Hippert, chief executive officer of ORIGO. "While the stearic and palmitic fat content of the leading brand has varied significantly over the years based on the availability and cost of raw ingredients, Kinetic offers a balance of these two essential fatty acids within very tight production parameters. The result is a premium product that delivers the consistent performance dairy producers need from their energy supplement."

According to a 2014 study titled Palmitic and stearic acid metabolism in lactating dairy cows by Loften et al in the Journal of Dairy Science, "Energy is the most limiting nutritional component in diets for high-producing dairy cows. Palmitic (C16:0) and stearic (C18:0) acids have unique and specific functions in lactating dairy cows beyond a ubiquitous energy source. Dietary sources of C16:0 generally increase milk fat yield and are used as an energy source for milk production and replenishing body weight loss during periods of negative energy balance. Stearic acid (C18:) is the most abundant fatty acid available to the dairy cow and is used to a greater extent for milk production and energy balance than C16:0. Feeding a combination of C16:0 and C18:0 seems warranted to optimize their utilization for milk production and overall performance of the dairy cow."

"We believe Kinetic will fill a major void by providing producers with a consistent, yet affordable source of energy for their lactating dairy cows," added Hippert. "Our company has earned an enviable reputation for product quality and value over the past 36 years, and new Kinetic will serve to enhance that reputation for years to come."

Kinetic will be sold in high-quality 50-pound bags as well as 2,000-pound totes. For more information about Kinetic and the entire ORIGO product line, please visit www.origofat.com.

ORIGOAbout ORIGO
ORIGO, formerly named Tri-State Grease & Tallow Co. Inc., was founded in 1967 by Lawrence Hippert, Jr. as a collector of restaurant grease throughout Minnesota and surrounding states. The company quickly grew into a major force in the grease recycling industry, which led to a sale of its accounts in 1978. Immediately, the company shifted its focus to animal nutrition, where there was a growing need for fats and oils in livestock diets. Sourcing and blending of different animal fats and vegetable oils grew quickly, and before long, ORIGO become a leading supplier to feed mills and farmers. Working with livestock nutritionists, ORIGO delivered specific liquid formulations for swine, dairy and poultry by truck and rail. In 1990, the company observed a need for fats and oils in dry formulations, so a prilling tower was erected and product is now sold in bags and totes to distributors and feed manufacturers.

With the passing of Lawrence Hippert, Jr. in 2000, his two sons took over management of the company. ORIGO president Bruce Hippert has worked for the company since he was 15 years old, and chief executive officer Michael Hippert joined the company in 1990. The company continues to improve its product line as new research brings about the need for new and improved formulations. ORIGO takes great pride in customer service and is committed to maintaining its reputation as an honest, price- competitive supplier. For more information about ORIGO and its products, please visit www.origofat.com.
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7.7.2015