The information below has been supplied by dairy marketers and other industry organizations. It has not been edited, verified or endorsed by Hoard’s Dairyman.

M4A Dairy Group will host the inaugural Dairy Survive & Thrive Innovation Seminar on Thursday, November 1. Conveniently offered at three times and three locations during the day, the seminar will feature dairy producers who are challenging the status-quo to improve on-farm results.

The event will feature four panelists from top dairy operations. Each will discuss new practices making a difference in their herds, related to calf grouping strategies, antibiotic and immune system alternatives and more unique management practices.


  • Laura Raatz, herd manager, Wagner Farms. Learn about Wagner's innovative freestall ventilation and paired calf-raising system that consistently weans calves over 225 lbs.
  • Jake Zwemmer, owner, Zwemmer Dairy Farms. With over 10,000 cows, Jake is looking for new ways to lower the cost of production. He will share ideas that have worked and those that haven't.
  • Wiebe Dykstra, manager, Rockland Dairy. As the dairy manager working with four partners, Wiebe is always finding ways to challenge conventional thinking and bring added value to the operation.
  • Noah Schmucker, owner, Schmucker Cooperative. Noah will share how they survived a dramatic replacement heifer price drop with over 30,000 head and how they attain growth with no haylage or corn silage.
  • John Young, M4A Dairy Group. John will introduce a new product category that is changing the way antibiotics are used. See how this antibiotic alternative can improve digestion and the immune system in both cows and calves.

Choose one of the three times and locations:

6:30 a.m. - 8:30 a.m.
Wagner Farms
N6928 County Road BB,
Oconto Falls, WI 54154

11:30 a.m. - 1:30 p.m.
Grand View Dairy
W3412 Schmidt Road,
Brillion, WI 54110

6:30 p.m. - 8:30 p.m.
Rockland Dairy
W4705 County Road D,
Random Lake, WI 53075

"We are helping the dairy industry recognize the need to look at unconventional options and innovations to survive so that we can thrive in the future," shares John Young, M4A President. "Mark your calendars for Thursday, November 1 for a meal, door prizes and samples of innovative dairy products."

About M4A Dairy Group
M4A Dairy Group is bringing to market a new category of natural products that have antibacterial, antiviral, antifungal, anti-inflammatory and digestive and immune system enhancement properties. The first product features no milk or meat withhold and is proving to be an effective replacement for antibiotics. Extensive research results indicate lower cost of production and healthier cows and calves on-farm.

Contact: John Young, President
(920) 637-4495 /