The information below has been supplied by dairy marketers and other industry organizations. It has not been edited, verified or endorsed by Hoard’s Dairyman.

Entries for the Dairy Cattle Show at the 57th World Dairy Expo in Madison, Wisconsin are now being accepted, exclusively online at The first entry deadline is September 2 at 11:59 p.m. (CDT). Late entries, for an increased fee, can be submitted online through September 15 to be included in the cattle log, or until 5:00 p.m. (CDT) the day before the respective breed meeting.

The Dairy Cattle Show will run Sunday, September 29 through Friday, October 4. Entry information, the schedule of events, rules and other updates can be found in the premium book – available online at Exhibitors may request a mailed copy of the premium book by contacting Laurie Breuch, Dairy Systems Manager, at, or Lexa Miller, Dairy Cattle & Contests Coordinator, at

World Dairy Expo is closely monitoring Highly Pathogenic Avian Influenza (H5N1) and is in contact with state and federal animal health officials. WDE will share new information and directives as provided, but for the latest information on H5N1, visit DATCP Home Highly Pathogenic Avian Influenza (H5N1) in Dairy Cattle (

World Dairy Expo’s prestigious Parade of Champions will be split into two events for the 2024 Dairy Cattle Show. Recognizing each champion deserves her moment in the spotlight, the selection of the Junior and Open Show Supreme Champion Heifers will move to Thursday evening, immediately following the selection of the International Holstein Show’s Junior Champion. The Junior and Open Show Supreme Champion Cows will continue to be selected on Friday.

Serving as the meeting place of the global dairy industry, World Dairy Expo is the premier forum for the global dairy community to learn, share, create commerce and showcase competition. The annual event will return to Madison, Wis. October 1-4, 2024, where dairy producers near and far can experience the world’s largest dairy-focused trade show, a world-class dairy cattle show, attend seminars, meetings and presentations highlighting the latest and greatest in the industry and connect with other producers. Download the World Dairy Expo mobile app, visit or follow WDE on Facebook, Instagram, LinkedIn, Spotify, or YouTube for more information.