The information below has been supplied by dairy marketers and other industry organizations. It has not been edited, verified or endorsed by Hoard’s Dairyman.

Dr. Jenn Rowntree has recently joined Vita Plus as a calf and heifer specialist. Rowntree will provide on-farm support for sales staff within our market area for all calf- and heifer-related subjects. She will provide custom solutions to help dairy producers’ meet their calf and heifer program goals by utilizing current research and her practical experience as a veterinarian.

Rowntree grew up on her family’s 100-cow registered Holstein dairy farm in Baldwin, Wisconsin. She studied dairy science during her undergraduate career as a Food Animal Veterinary Medical Scholar at the University of Wisconsin-Madison from 2009 to 2012. During this time, she worked in several dairy-related roles throughout her undergraduate years, including an assistant herd manager, a lab assistant in a forage research center, and an animal caretaker in New Zealand. She went on to earn her doctor of veterinary medicine degree, with a focus on food animal medicine, from the University of Wisconsin-Madison School of Veterinary Medicine. Most recently, she worked as an associate veterinarian servicing small and large animal owners across southwest Wisconsin. Rowntree has a passion for dairy calves and heifers and looks forward to helping producers raise healthy dairy replacements more efficiently.

Vita Plus Corporation is an employee-owned company headquartered in Madison, Wisconsin. Vita Plus has been serving livestock producers since 1948. More than just a feed supplier, Vita Plus consultants offer the latest cutting-edge technology, nutrition and management information. For more information about the organization call 1-800-362-8334 or go online at