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The Brown Swiss Cattle Breeders’ Association is happy to announce the hiring of Norman C. Magnussen as Executive Secretary. Norman has had a lifetime affiliation with the Brown Swiss breed. He grew up on the family-owned Norvic Farm in Lake Mills, Wisconsin. He has owned and operated Brown Swiss Sale Service since his father’s passing in 1976. Norman and his wife, Traci, reside in Lake Mills, WI. “I am looking forward to working with the Brown Swiss breeders and membership to continue promoting the Brown Swiss breed. The Brown Swiss cow has many outstanding qualities to offer today’s dairy industry. By highlighting these positives, we as an association can push the breed forward in this ever-changing dairy industry.” The Brown Swiss Cattle Breeders’ Association of the USA, established in 1880, currently has about 1,900 combined adult and junior members, registering approximately 10,000 animals per year.