This June, comedian and Manitowoc Minute host Charlie Berens is celebration National Dairy Month with an exclusive visit to Crave Brothers Farm LLC in Waterloo. In a partnership between Dairy Farmers of Wisconsin and Manitowoc Minute, Berens is creating shareable digital and social media content during National Dairy Month that celebrates Wisconsin’s dairy heritage and highlights the statewide celebration of the state’s signature industry. Berens’ weekly news segment covers a range of topics in Wisconsin and nationwide, with a special visit featuring the Crave brothers that is available to watch on June 4.
Milk from the Crave family’s own dairy herd helps produce the line of award-winning Crave Brothers Farmstead Cheese, overseen by licensed cheese maker George Crave. Both the company’s sustainable agriculture practices and award-winning handcrafted artisan cheeses are nationally acclaimed.
In Berens’ video, he shows viewers around the Crave Brothers Farm and the Crave Brothers Farmstead Cheese factory. From the fields and the feed to the calves and the cows, Berens learns and teaches his fans what it takes to make award-winning cheese. Roseanne Crave says, “I loved working with Charlie because he could take important dairy industry information and put his own humorous twist on it.” As for the host’s lighthearted touch, she says, “We all loved when he took his slogan ‘Keep Er Movin’ and changed it to ‘Keep Er Mooin’ after playing with one of our calves.”
You can catch his visit at manitowocminute.com on June 4 as he meets new friends on the farm. Learn more about Crave Brothers Farm LLC and Crave Brothers Farmstead Cheese, including product information, recipe ideas, and videos highlighting the Crave Brothers green story at www.cravecheese.com.
The Crave family farms 2,500 acres of productive land in south-central Wisconsin, growing soybeans, corn and alfalfa to use as nutritious feed for their Holstein cows. From the biodigester to water recovery and recycling, sustainability is top-of-mind on the farm. The Crave Brothers Farm LLC and Crave Brothers Farmstead Cheese LLC use 100% green power and are carbon-negative businesses. Their anaerobic biodigester produces more electricity than they need, enough to power the dairy farm, the farmstead cheese-making plant, and over 300 homes in their community.
Every pound of cheese made by George Crave, a licensed cheese maker, is made with milk from the family’s herd. Crave Brothers Farmstead Cheese produces Fresh Mozzarella, Mascarpone, Part-skim Mozzarella, Oaxaca, Farmer’s Rope String Cheese, and Fresh Cheddar Cheese Curds in white, yellow and jalapeño varieties.