June 13 2019 02:00 PM

Here are some tools to get you started.

So, you've got some great ideas about how to promote dairy products and dairy farming and you are ready to get involved, especially during June Dairy Month. Maybe you've even started a blog, Facebook page, and Instagram profile.

I'm so glad you are ready to tell the story of why you farm and how it benefits the consumer, but maybe you would like some extra help.

This help could be in the form of communication and media training or networking with other farmers who are actively advocating for dairy farming online.

While the national dairy checkoff has a lot of resources via the Dairy Hub (if you aren't a member, you can sign up here), your local checkoff is the best place to start.

Here's a map showing your local checkoff area if you aren’t sure which office you are affiliated with.

Here are the websites of each:

American Dairy Association of Indiana

American Dairy Association Mideast

American Dairy Association North East

California Milk Advisory Board

Dairy Farmers of Washington

Dairy Farmers of Wisconsin

Dairy MAX

Dairy Management West

Dairy West

Florida Dairy Farmers

Maine Dairy and Nutrition Council / Maine Dairy Promotion Board

Midwest Dairy

New England Dairy Promotion Board

Oregon Dairy and Nutrition Council

The Dairy Alliance

United Dairy Industry of Michigan

If you would like to know more about your national checkoff and what we are doing to promote dairy products and dairy farming, please join our Dairy Checkoff Facebook Farmer Group.


Don Schindler


The author is a Senior Vice President of Digital Initiatives at Dairy Management Inc.

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