The information below has been supplied by dairy marketers and other industry organizations. It has not been edited, verified or endorsed by Hoard’s Dairyman.

Holstein America, a documentary series produced by Holstein Association USA, will air 7 p.m. CST Monday, September 27, on RFD-TV. The only television program of its kind, Holstein America pays tribute to the nation’s dairy farmers and families.

Coming up on the program’s eighth episode, Holstein America travels to a unique destination, where guests have a one-of-a-kind experience with a herd of Registered Holsteins®. They can stay overnight in a guest barn and watch the cows go about their daily routine, while learning all about dairy farming directly from the farmers.

Holstein America host Michelle Davidson explores the farm and gets to know the people and cows behind this creative effort to reach consumers.

“Genuine, everyday interactions are what make a difference when it comes to sharing the positive story of dairy farming,” says John Meyer, CEO of Holstein Association USA. “Holstein America is our way of providing these connections and highlighting the great work dairy farmers are doing to feed a growing world.”

The show will also feature how Registered Holstein breeders are bettering rural America — from a community-wide recycling project to the baseball diamond. Another Registered Holstein breeder will share how the dairy industry has shaped her career and livelihood, and a close-knit family reflects on what it means to work together every day.

The hour-long program, sponsored by Merck Animal Health, will also explore the programs and services offered by Holstein Association USA, including the all-new WKU SmartHolstein Lab. A collaborative effort with Western Kentucky University, the research and development center will be the testing grounds for the latest in dairy innovation and technology.

Join us for Holstein America at 7 p.m. CST, Monday, Sept. 27, on RFD-TV.

RFD-TV is a leading independent cable channel available on DISH Network, DIRECTV®, AT&T U-Verse, Charter Spectrum, Cox, Comcast, Mediacom, Suddenlink and many other rural cable systems. Reference local listings for more information.

After the show, visit to find a complete collection of the Holstein America series. Also stay tuned to Holstein Association USA on Facebook and Instagram for more information.