National Dairy Council reallocates budget away from Destination ImagiNation to focus on FUTP 60; 20-year relationship helped millions develop healthy minds and bodies

Destination ImagiNation® today announced that the National Dairy Council (NDC) will not be renewing its International Sponsorship role, ending the more than 20-year relationship between the two organizations. NDC has relocated its resources to focus on the growth of its Fuel Up to Play 60 initiative. "It is a huge disappointment to lose such a valued longtime sponsor. NDC has become an integral part of the Destination ImagiNation family," commented Chuck Cadle, President and CEO of Destination ImagiNation is a New Jersey-based, global non-profit that involves more than 125,000 children and adults annually in creative problem solving and critical thinking team challenges. 09.12.2011