The information below has been supplied by dairy marketers and other industry organizations. It has not been edited, verified or endorsed by Hoard’s Dairyman.John Deere (NYSE: DE) announced today it will enhance the capabilities of existing diagnostic tools and expand their availability. In 2023, the company will roll out an enhanced customer solution that includes a mobile device interface, and the ability to download secure software updates directly to embedded controllers on select John Deere equipment with 4G connections.
“John Deere is continuously innovating, developing, and bringing to market new technologies and solutions that enable our customers to be more productive, efficient, and sustainable,” said Luke Gakstatter, Senior VP Aftermarket & Customer Support. “These enhanced self-repair solutions follow that same guiding approach.”
“Customers with connectivity already receive proactive maintenance through over-the-air software updates and diagnostic code information available to their smart phone,” Gakstatter said. “The next step for us to digitize and enhance the repairability experience is to enable customers themselves to remotely download secure software updates to controllers.”
In addition, John Deere announced today that coming this May it will expand its offerings by giving customers and independent repair shops in the U.S. the ability to purchase Customer Service ADVISOR directly through JohnDeereStore.com.
“We recognize our customers’ desire for more autonomy in managing their equipment,” said Gakstatter. “Quality and uptime are essential to their operations. That’s why we’re expanding the point-of-sale options for Customer Service ADVISOR to include the John Deere Store website, which will give our customers and independent repair shops direct access to additional self-repair tools.”
More on Customer Service ADVISOR
Customer Service ADVISOR has been available through John Deere dealerships, enabling customers to diagnose, troubleshoot, and repair their own equipment. With the ability to purchase directly from John Deere, equipment owners and independent repair shops will have expanded access to Customer Service ADVISOR, in addition to existing access to replacement parts to complete needed repairs.
“We hope John Deere customers are pleased about the expanded access to diagnostic information they will get with Customer Service ADVISOR available in the online store,” said Denver Caldwell, Director Aftermarket & Customer Support. “And we’re even more excited about what’s in the pipeline regarding repair. When customers see what we have planned, I think they are going to feel more empowered on top of the offerings that are already in place.”
John Deere owners will continue to have the option to visit a dealership, engage an independent repair shop, or self-repair their machines according to their preferences. John Deere takes pride in ensuring every customer is provided the best ownership experience, especially when it comes to maintaining and repairing their equipment. This step will equip John Deere owners with greater self-repair capabilities.