The adoption of precision dairy technologies by dairy farmers is vital information for various stakeholders in the dairy industry. Unfortunately, there is currently a lack of comprehensive data on how these technologies are being utilized. This information gap limits the ability of universities, processors, technology companies, and policymakers to make informed decisions that benefit dairy farmers.

For universities, having up-to-date data on technology adoption helps guide the development of new research, technologies, management strategies, and educational tools that align with the current and future needs of farmers. Recent studies show that farmers often feel overwhelmed by the sheer volume of information generated by these technologies. By understanding current adoption trends, universities can design extension programs that better support farmers and consultants, helping them effectively utilize these technologies in their management decisions. Additionally, universities can tailor educational programs to prepare the next generation of industry professionals and leaders with the skills needed in a technology-driven industry.

Processors also benefit from knowing what technologies are in use on their suppliers' farms. This insight allows them to create data-driven farmer support services and develop technology adoption incentive programs tailored to their network. Likewise, technology companies can innovate more effectively, ensuring that new products and services meet the practical needs of farms of all sizes and production systems.

Policymakers, too, stand to gain from this knowledge. Understanding technology adoption trends can guide the creation of new government incentives, making sure policies are both supportive and relevant to the evolving practices of dairy farming.

Gathering insight

Given the importance of this information, researchers from the University of Wisconsin–Madison invite you to participate in a survey aimed at evaluating the adoption of precision dairy technologies among dairy farmers. This survey targets individuals involved in farm decision-making, including owners, part-owners, managers, and consultants. You can access the survey by clicking here or by scanning the QR code at the end of this article. Please feel free to share this survey with colleagues, friends, or anyone who may be interested in contributing.

The survey results will be shared through a series of articles in Hoard’s Dairyman and the Smart Farm Hub. The Smart Farm Hub, a collaboration between UW–Madison professors funded by the U.S. Department of Agriculture and the National Institute of Food and Agriculture, serves as a resource for farmers, industry professionals, and students. It features articles, guides, and videos covering various topics related to digital technologies in dairy farming, agriculture, and other livestock sectors.

We encourage you to participate and invite others to participate in the technology adoption survey and explore the Smart Farm Hub for more valuable information on precision technologies in agriculture.

Scan the QR code to participate in a quick survey about the adoption of precision dairy technologies developed by the University of Wisconsin-Madison.