The information below has been supplied by dairy marketers and other industry organizations. It has not been edited, verified or endorsed by Hoard’s Dairyman.

Celebrating five years as the nation’s leading television broadcast highlighting the dairy community, Holstein America airs at 7 p.m. CST, Monday, September 26, on RFD-TV. The documentary series, produced by Holstein Association USA, pays tribute to dairy farmers and families from coast to coast.

“Every day, we are humbled by the work and dedication shown by Holstein Association USA members across the county,” says John Meyer, CEO of Holstein Association USA. “Each one has a unique story to tell, and we are honored to share a glimpse into their lives through Holstein America.”

The September 26 episode begins at Holstein Association USA’s headquarters in Brattleboro, Vermont. Since 1885, the world’s largest dairy cattle breed organization has contributed to the progress of U.S. Registered Holstein® genetics and served generations of dairy producers. Holstein America host Michelle Davidson will tour the headquarters office and visit with staff members committed to their work at 1 Holstein Place.

From Pennsylvania to California, the program will highlight how Registered Holsteins support families and dairy farms of all types and sizes. Farm families will share what being involved in Holstein programs means to their farm’s next generation, and how they are carrying on the family legacy.

Traveling into the Midwest, Holstein America will explore dairy farmers’ commitment to improving environmental stewardship and bettering their communities. From the milking parlor to the showring, this episode will showcase why dairy farmers love the Registered Holstein cow.

The hour-long program, sponsored by Merck Animal Health, also explores programs and services offered by Holstein Association USA, including registration, classification, genomic testing and more.

Join us for Holstein America at 7 p.m. CST, Monday, September 26, on RFD-TV.

RFD-TV is a leading independent cable channel available on DISH Network, DIRECTV®, AT&T U-Verse, Charter Spectrum, Cox, Comcast, Mediacom, Suddenlink and many other rural cable systems. Reference local listings for more information.

After the show, visit to find a complete collection of the Holstein America series. Also stay tuned to Holstein Association USA on Facebook and Instagram for more information.