July 14 2025 08:00 AM

    The information below has been supplied by dairy marketers and other industry organizations. It has not been edited, verified or endorsed by Hoard’s Dairyman.

    The 2025 Dairy Cares of Wisconsin campaign puts the focus squarely on where it is needed most: Helping support children and families facing life-altering medical conditions. This year marks the milestone 15th anniversary of the nonprofit organization that supports Children’s Wisconsin.

    Anyone with a smart phone to take part in a virtual auction or donate directly to the health system. Individuals can either visit www.dairycaresofwisconsin.org

    Last year, Dairy Cares brought its lifetime fundraising to more than $3.2 million, all of which directly benefits children and families facing medical emergencies and related long-term health issues. Those funds have been applied across a broad array of medical needs, including:

    ◼ In 2022, Children’s Wisconsin-Fox Valley introduced the Dairy Cares Physical Therapy/Occupational Therapy module, which will help youngsters regain critical skills as part of their treatment plans.

    ◼ In 2018, Children’s Wisconsin-Milwaukee launched the state-of-the-art Dairy Cares Simulation Lab, which gives medical professionals a safe venue to learn and sharpen their skills. “The work of Children’s Wisconsin provides unrivaled medical care, specialized treatments, new technologies and hope to thousands who need it every year,” said Jim Ostrom, Dairy Cares co-founder and a member of the Children’s Wisconsin Foundation Board. “Dairy Cares brings together hundreds of sponsors, donors and volunteers each year to support that mission. It’s a cause everyone can get behind.”


    Other Ways to Support Dairy Cares

    As in the past, Dairy Cares welcomes sponsors to contribute to the cause. Contact Laurie Fischer (laurie@lauriefischergroup.com; 920-366-1880) or Jim Ostrom (jostrom@milksource.net; 920-759-4674) for more information.

    About Children’s Wisconsin

    Children’s Wisconsin provides care through 40 statewide locations. These various sites provide a range of specialized services, from dealing with childhood terminal illness and cancer to psychological disorders. Experts in premature birth, the neonatal intensive care unit is ranked top in the nation. For more information, visit the website at chw.org.