World Dairy Expo will celebrate its 50th anniversary in 2016, and to celebrate this milestone, journalists have collaborated to create a historical book reminiscing on 50 years of Expo memories. The limited edition commemorative book, We Need a Show, gives insight into how the show began, the struggles and successes over the years, and a look into what the future might hold.
Just prior to the press conference held on the opening day of Expo, co-editor of the book and Hoard's Dairyman managing editor, Corey Geiger, spoke with the Hetts family, whose dad and husband was one of the founders of World Dairy Expo. Also joining the conversation was Gary Magnussen, whose father was instrumental in helping organize the funds the get World Dairy Expo off the ground.
The author is the online media manager and is responsible for the website, webinars and social media. A graduate of Modesto Junior College and Fresno State, she was raised on a California dairy and frequently blogs on youth programs and consumer issues.