There is a lot that the public may not realize about the dairy farmers behind their food products

Companies are committing to environmentally friendly practices, but it still starts in the field and on the farm

To Whom it May Concern:It does not bother me if you choose an alternative to milk at breakfast. It does not hurt my feelings if you decide not to add cheese to your burger

There are consumers who wish to learn about where their food comes from; how you go about answering that question could benefit the dairy industry or dramatically hurt it

Our little boy's passion made me realize the weight we carry as advocates and educators of our industry. Our local preschool class did a fun project this year where all the kids picked a topic and did...

Your lighting decisions affect animals at all ages, not just lactating dairy cows. A recent Kentucky Cooperative Extension paper reminds us of the importance of both long-day and short-day photoperiods...

Still a long road ahead of us. By Patti Hurtgen, Hoard's Dairyman Online Media Manager Based on 2014 data, 29 percent of American food consumers think food companies are trustworthy. With 44 percent neutral...

Most farms have a clear strategy in place for taking care of their cows: professionally balanced rations, written protocols for milking, well-designed facilities and so on. But do just as many have a people...

U.S. Farmers and Ranchers Alliance shares what messages we should be relaying to consumers. Communicating with influential consumers is among the many responsibilities of agriculturists. It is better for...

In our February 10, 2013, issue, four producers from Vermont, New York, Wisconsin and California shared their thoughts on feeding high-forage diets to their herds. With the level of detail these producers...

The jargon in our industry can overwhelm the ordinary urbanite. The words we choose when talking to our dairy neighbor at the feed mill are different than the vocabulary used to talk to the teacher at...

While driving home yesterday, I heard the end of a radio show with some interesting content. It prompted me to look into the topic a bit more. We see leaders as very confident spokespersons. But, the radio...

How can we better understand consumer choices in the dairy industry?

Through the help of the Greek yogurt and cheese mascots, the checkoff is focused on educating people about lactose-free dairy options

In today’s challenging dairy market, where margins are ice-thin, finding ways to improve income over feed cost (IOFC) is crucial for maintaining profitability

Staying on top of the many tactics of animal rights activist groups allows us to better position ourselves to help educate the public on animal agriculture

It has been an incredible year doing what we do best – promoting the dairy industry!

Technology is transforming dairy for young innovators

Farmers around the world are implementing new ways in which they can be more sustainably efficient

Louisville, Ky., was host to the North American International Livestock Exposition Dairy Judging Contest this past weekend